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Professional Diploma in Search Marketing

About this qualification

Professional Diploma in Search Marketing

Search marketing drives more traffic and visibility to websites than any other organic media channel. Through paid and unpaid efforts, companies can climb the ranks in search engines for multiple keywords, grow their online presence and attract the attention of their target audience.

The Professional Diploma in Search Marketing is accredited by the Digital Marketing Institute and is a globally recognised certification. 

What does this qualification cover?

You will learn how to create, manage, and implement advanced search marketing techniques including SEO, paid search (PPC), Google Adwords, Microsoft Ads (Bing Ads), and digital display advertising.

Course Duration

30 hours

Who can take this qualification?

There are no entry requirements for the Professional Diploma in Search Marketing certification.

Whether you are an aspiring digital marketer looking to stand out from the crowd, an experienced marketing professional wanting to add to their repertoire of technical skills, or a business owner looking to increase their brands’ visibility, this specialist diploma is perfect for you.

What could this qualification lead to?

Upon successful completion of this course, you will have gained a deeper understanding into SEO and paid search.

Digital Marketing Roles

The Professional Diploma in Search Marketing course is ideally suited to anyone looking to work in any of the following roles:

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Learn various tools and techniques that
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online presence and speak to millions.